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The 2002 Relaunch of the Swiss Design Awards: Key Changes and Their Influence on Designers’ Careers and Networks

Type of publication Peer-reviewed
Publikationsform Contribution to book (peer-reviewed)
Author BerthodJonas,
Project Swiss Graphic Design and Typography Revisited
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Contribution to book (peer-reviewed)

Book Beitrage der Graduate School of the Arts II
Editor , Gartmann Thomas; , Schäuble Michaela
Publisher Graduate School of the Arts (GSA), Bern
Page(s) 9 - 20
ISBN 2571-6328
Title of proceedings Beitrage der Graduate School of the Arts II
DOI 10.7892/boris.120740

Open Access

URL http://www.sinta.unibe.ch/e408208/e751794/181108_GSA2_eVersion_ger.pdf
Type of Open Access Publisher (Gold Open Access)

Abstract

In 2002, the Swiss Design Awards were relaunched in a new format, in a bid to reinvigorate the competition and to adapt the promotion of design to the evolving needs of the profession. One of the key themes of the new format was the vision of the Swiss Federal Office of Culture that it could be a node in the network of Swiss design. After tracing the evolution of the Office’s approach to sponsorship in the years leading up to the relaunch, this article analyses the impact of the awards on the networks and on the practice of three winners of the 2002 edition.
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