Project

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Immersive Lab

English title Immersive Lab
Applicant Bisig Daniel
Number 171656
Funding scheme Agora
Research institution Institute for Computer Music and Sound Technology Zürcher Hochschule der Künste
Institution of higher education Zurich University of the Arts - ZHdK
Main discipline Music, Theatre
Start/End 01.04.2017 - 31.03.2020
Approved amount 199'811.00
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All Disciplines (2)

Discipline
Music, Theatre
Information Technology

Keywords (6)

interactive and immersive media; artistic research; social and cognitive neuroscience; non-verbal communcation; bodily self-consciousness; art science collaboration

Lay Summary (German)

Lead
Zürcher Hochschule der KünsteInstitute for Computer Music and Sound Technology
Lay summary
Das Projekt “Immersive Lab” zeigt einem breiten Publikum das fruchtbare Wechselspiel von Wissenschaft und Kunst im Bereich der interaktiven und immersiven Medien auf. Dabei legt das Projekt den Schwerpunkt auf die Gewinnung neuer Erkenntnisse in der Zusammenarbeit zwischen Kunst und den sozialen und kognitiven Neurowissenschaften. Es unterstreicht dabei die Wichtigkeit dieses Austauschs für die Weiterentwicklung von künstlerischen Anwendung.

Als zentrales Element der Vermittlung wird die an der Zürcher Hochschule der Künste entwickelte interaktive Audio- und Video-Installation "Immersive Lab" zusammen mit Wissenschaftlern des "Swiss Centre for Affective Sciences" der Universität Genf und des "Laboratory of Cognitive Neuroscience" der ETH Lausanne zu einer didaktische Experimentierplattform umfunktioniert. Diese ermöglicht es Besuchern und Besucherinnen, sich hautnah mit wissenschaftlichen und künstlerischen Methoden und Inhalten auseinander zu setzen.

Zusätzlich verfolgt das Projekt weitere Aktivitäten, welche sich an verschiedene Zielgruppen richten. In Zusammenarbeit mit der Kantonsschule Stadelhofen wird Schülerinnen und Schülern die Möglichkeit geboten, sich in Blockkursen und Matura-Arbeiten praktisch mit der Verbindung in Technologie, Naturwissenschaft und Kunst zu befassen. In Zusammenarbeit mit Migros Kulturprozent können sich junge Erwachsene in Workshops Kompetenzen in immersiven und interaktiven Medien aneignen. Und in Zusammenarbeit mit dem Haus der Elektronischen Künste in Basel werden Künstler und Künstlerinnen im Rahmen von Residenzen eigene Werke für das "Immersive Lab" realisieren. All dieses Tätigkeiten werden der breiten Öffentlichkeit in Ausstellungen, Paneldiskussion, Künstlergesprächen und Laborbesuchen zugänglich gemacht.
Direct link to Lay Summary Last update: 28.03.2017

Responsible applicant and co-applicants

Employees

Project partner

Collaboration

Group / person Country
Types of collaboration
Dominik Landwehr / Migros Kulturprozent Switzerland (Europe)
- in-depth/constructive exchanges on approaches, methods or results
- Research Infrastructure
Patrick Neff / Department of Psychiatry and Psychotherapy, University of Regensburg Germany (Europe)
- in-depth/constructive exchanges on approaches, methods or results
- Publication
- Research Infrastructure
Bernard Cherix / Freelance Switzerland (Europe)
- in-depth/constructive exchanges on approaches, methods or results
- Research Infrastructure
Olaf Blanke, Bruno Herbelin, Oliver Kannape, Simon Schaerlaeken / LNCO, EPFL Switzerland (Europe)
- in-depth/constructive exchanges on approaches, methods or results
- Publication
- Research Infrastructure
- Exchange of personnel
Sabine Himmelsbach, Boris Magrini, Patricia Huijnen / House of Electronic Arts Switzerland (Europe)
- in-depth/constructive exchanges on approaches, methods or results
- Research Infrastructure
Donald Glowinski, Simon Schaerlaeken / NEAD, University of Geneva Switzerland (Europe)
- in-depth/constructive exchanges on approaches, methods or results
- Research Infrastructure
- Exchange of personnel
Fabian Auchter / Kantonsschule Stadelhofen Switzerland (Europe)
- in-depth/constructive exchanges on approaches, methods or results
- Research Infrastructure
Anne Dubos / Institut d’Études Avancées, Nantes France (Europe)
- in-depth/constructive exchanges on approaches, methods or results
- Publication
- Research Infrastructure

Communication with the public

Communication Title Media Place Year
Media relations: print media, online media Delving into self-consciousness at EPFL Campus Biotech News International Western Switzerland 2020
Talks/events/exhibitions Exhibition at EPFL / ArtLab Rhaeto-Romanic Switzerland Italian-speaking Switzerland Western Switzerland German-speaking Switzerland 2020
Media relations: print media, online media Immersive Lab tempslibre.ch International Western Switzerland 2020
Media relations: radio, television Interview with Jan Schacher and Bruno Herbelin RTS Western Switzerland International 2020
Media relations: print media, online media L'Immersive Lab, entre art et science Avis d'Experts Western Switzerland International 2020
Talks/events/exhibitions Panel Discussion at EPFL / Rolex Learning Center Rhaeto-Romanic Switzerland Italian-speaking Switzerland German-speaking Switzerland Western Switzerland 2020
Media relations: print media, online media Sciences, ou l’art du dialogue La Liberté Western Switzerland International 2020
Talks/events/exhibitions Coexistence Interview German-speaking Switzerland 2019
Video/Film Coexistence Trailer International 2019
Talks/events/exhibitions Connect Interview International 2019
Video/Film Connect Trailer International 2019
New media (web, blogs, podcasts, news feeds etc.) Exercises in visual audio and deviant electronics: CAN to host 12 workshops at Mapping Festival 2019 www.creativeapplications.net International 2019
Talks/events/exhibitions Exhibition at EPFL Portes Ouvertes Western Switzerland 2019
Talks/events/exhibitions Exhibition at NIFFF International Western Switzerland 2019
Talks/events/exhibitions HeK BitFabrik German-speaking Switzerland 2019
Talks/events/exhibitions HeK Family Day German-speaking Switzerland 2019
Talks/events/exhibitions HeK Family Day 2 German-speaking Switzerland 2019
Talks/events/exhibitions HeK Residency and Exhibition German-speaking Switzerland International Italian-speaking Switzerland Western Switzerland Rhaeto-Romanic Switzerland 2019
Talks/events/exhibitions HeK Residency and Exhibition 2 International German-speaking Switzerland 2019
Talks/events/exhibitions HeK Workshop and Exhibition Italian-speaking Switzerland Rhaeto-Romanic Switzerland German-speaking Switzerland International Western Switzerland 2019
Talks/events/exhibitions HeK Workshop and Exhibition 2 German-speaking Switzerland International 2019
New media (web, blogs, podcasts, news feeds etc.) Immersive Lab der ZHdK am EPFL-Jubiläum ZHdK News German-speaking Switzerland 2019
New media (web, blogs, podcasts, news feeds etc.) Immersive Lab zu Gast bei Mapping Festival und NIFFF ZHdK News German-speaking Switzerland 2019
New media (web, blogs, podcasts, news feeds etc.) IMMERSIVE LAB: LNCO collaborator premieres new installation at NIFFF EPFL News Italian-speaking Switzerland Western Switzerland International Rhaeto-Romanic Switzerland German-speaking Switzerland 2019
Talks/events/exhibitions ImmersiveLab Workshop - Multiple Bodies, Super Egos & Virtual Selves Western Switzerland 2019
Media relations: radio, television Interview Donald Glowinski et Jan Schacher (UNIGE) Radio Vostok Western Switzerland International 2019
Media relations: radio, television Interview with Anais Emery RTS International Western Switzerland 2019
Media relations: radio, television Interview with Anne Dubos LFM International Western Switzerland 2019
Media relations: radio, television Interview with Donald Glowinski and Jan Schacher Radio Wostok International Western Switzerland 2019
Media relations: radio, television Interview with Jan Schacher LFM International Western Switzerland 2019
Media relations: radio, television Interview with Simon Schaerlaeken LFM Western Switzerland International 2019
New media (web, blogs, podcasts, news feeds etc.) La creación suiza en el corazón del NIFFF www.scifiworld.es International 2019
Media relations: print media, online media La Suisse et l’avenir de l’audiovisuel à l'honneur au NIFFF cinebulletin.ch Western Switzerland International 2019
New media (web, blogs, podcasts, news feeds etc.) Le Festival International du Film Fantastique de Neuchâtel (NIFFF) www.filmfestivals.com International 2019
Media relations: print media, online media Le Mapping Festival de Genève www.fellowsheep.ch International 2019
Media relations: print media, online media Le Nifff s’apprête à envahir Neuchâtel ArcInfo International Western Switzerland 2019
Talks/events/exhibitions Les Mains Négatives Interview Western Switzerland International 2019
Talks/events/exhibitions Les Mains Négatives Interview 2 Western Switzerland International 2019
Video/Film Les Mains Négatives Trailer International 2019
New media (web, blogs, podcasts, news feeds etc.) Mapping Festival www.neonmoire.com International 2019
New media (web, blogs, podcasts, news feeds etc.) Mapping festival www.sgda.ch International 2019
New media (web, blogs, podcasts, news feeds etc.) MAPPING FESTIVAL 2019 easyfesti.ch Western Switzerland 2019
Media relations: print media, online media Mapping Festival x EPIC, la sélection epic-magazine.ch Western Switzerland 2019
Talks/events/exhibitions Multiple Bodies Interview International 2019
Talks/events/exhibitions Multiple Bodies Interview 2 International 2019
Video/Film Multiple Bodies Trailer International 2019
New media (web, blogs, podcasts, news feeds etc.) NEUCHATEL INTERNATIONAL FANTASTIC FILM FESTIVAL 2019 ( NIFFF ) easyfesti.ch International Western Switzerland 2019
Media relations: print media, online media NIFFF (14) – Réalité virtuelle, augmentée et immersive lab : versus fighting ! La Tribune des jeunes cinephiles Western Switzerland International 2019
Media relations: print media, online media NIFFF 2019 : LA CRÉATION SUISSE EN PLEIN CŒUR DU NIFFF www.s2pmag.ch Western Switzerland 2019
New media (web, blogs, podcasts, news feeds etc.) NIFFF 2019 : NIFFF INVASION propulse l’innovation au cœur de la Cite www.neuchatelville.ch Western Switzerland 2019
Media relations: radio, television NIFFF 2019 : Virtual Worlds LFM La Radio Western Switzerland International 2019
Media relations: print media, online media NIFFF 2019 | Die Zukunft des Kinos ArtTV Italian-speaking Switzerland Rhaeto-Romanic Switzerland German-speaking Switzerland Western Switzerland 2019
Media relations: radio, television NIFFF Extended : Demandez le programme ! RTS Western Switzerland 2019
Talks/events/exhibitions Panel Discussion at NIFFF Western Switzerland International 2019
Talks/events/exhibitions Panel Discussion EPFL Rolex Learning Center International 2019
Talks/events/exhibitions Panel Discussion NIFFF extended International 2019
Talks/events/exhibitions Seen Interview Western Switzerland International 2019
Video/Film Seen Trailer International 2019
Video/Film State Dependency Trailer International 2019
Talks/events/exhibitions Workshop and Exhibition at Mapping Festival German-speaking Switzerland Rhaeto-Romanic Switzerland Italian-speaking Switzerland Western Switzerland International 2019
Talks/events/exhibitions KST Course and Exhibition German-speaking Switzerland 2018
Talks/events/exhibitions DigitalDay German-speaking Switzerland 2017
Media relations: print media, online media Digitaltag an der ZHDK swissdesignnetwork.ch German-speaking Switzerland 2017
Media relations: print media, online media Digitaltag, Expanding Immersive Design swiss.design.association.ch German-speaking Switzerland 2017
Media relations: print media, online media Digitaltag@ZHdK www.kulturzueri.ch German-speaking Switzerland 2017
Media relations: print media, online media In Traumwelten Eingebettet Zett German-speaking Switzerland 2017
Talks/events/exhibitions KST Interview German-speaking Switzerland 2017
Talks/events/exhibitions Migros Workshop and Exhibition Western Switzerland Rhaeto-Romanic Switzerland Italian-speaking Switzerland German-speaking Switzerland 2017
Media relations: print media, online media ZHdK am Digitaltag Schweiz Zürich 2 German-speaking Switzerland 2017

Associated projects

Number Title Start Funding scheme
104897 NCCR Affective Sciences: Emotion in Individual Behavior and Social Processes (phase I) 01.09.2005 National Centres of Competence in Research (NCCRs)
158776 NCCR SYNAPSY: The synaptic bases of mental diseases (phase II) 01.10.2014 National Centres of Competence in Research (NCCRs)
124810 Interactive Swarm Space 01.05.2009 DORE project funding

Abstract

The project Immersive Lab aims to communicate to a wide audience how art and science inform each other in the investigation of fundamental experience and communication principles that underlie Immersive and Interactive Media. In particular, the project elucidates how the creation and experience of these media benefit from knowledge and methods of the social and cognitive Neurosciences, and inversely, how Neuroscience can exploit these media as unique means for communication and dissemination. An eponymous multimodal and interactive installation (http://immersivelab.zhdk.ch) forms the central element for all public communication activities of the project. This installation was conceived and developed at the Institute for Computer Music and Sound Technology of the Zurich University of the Arts as an artistic creation platform, intended for the investigation of aesthetic, experiential, educational, and collaborative potentials of Interactive and Immersive Media. In collaboration with the Swiss Centre for Affective Sciences of the University of Geneva and the Laboratory of Cognitive Neuroscience of the Ecole Polytechnique Fédérale de Lausanne, this installation will be adapted and transformed into an interactive experimentation space that enables visitors to experience fundamental cognitive phenomena and to participate in their methods of investigation. The installation, in its different custom configurations, will be offered to three different target groups: the General Public, High School Students, and artists from Creative Communities. These target groups are chosen specifically for their different age ranges, background knowledge, and educational motivation, all of which affects their needs and interests to learn about artistic and scientific topics and methods in the context of Interactive and Immersive Media.With the support by experts in public communication from the Haus der elektronischen Künste in Basel and Migros Kulturprozent as well as education professionals from the Kantonsschule Stadelhofen in Zürich, the project will reach out with communicative and educational measures to engage the target audiences through lab visits, exhibitions, panel discussion, block courses, Matura theses, workshops and residencies. These activities strongly emphasise the participative approach of the project. The lab visits provide the opportunity for visitors to test and provide feedback concerning the experiential and educational impact of the collaboratively developed presentations. The exhibitions enable the visitors to become active participants in experimental investigation situations. The teaching formats allow students and artists to acquire a practical understanding of artistic and scientific aspects of working with Interactive and Immersive Media and thus become ambassadors transmitting their newly acquired insights to their own peers. This transdisciplinary communication project provides several unique opportunities. The general public can learn how research informs and drives new developments and commercial opportunities for digital media that will eventually feed back into daily live. High school students receive the opportunity to understand how the science they learn in class relates to digital media, and which education options could open a career for them in this field. Artists from creative communities, finally, are empowered to integrate scientific and artistic research knowledge and investigation methods into their own creative practices.To summarize, the project conveys to the public the crucial role of art-science collaborations for gaining insights and understanding. Experiencing the fundamental aspects that underlie media technologies serves as catalysts for showing new perspectives to future young scientists and for letting artists develop new experiential and educational applications for the general public. These ideas and artistic developments can demonstrate how the limitations of purely entertainment-driven forms of media consumption can be overcome. The Immersive Lab provides all of these benefits in a number of participative activities through exhibitions, lab visits, block classes and Matura projects, workshops and artist residencies.
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